BKD

BKD

Deal

A children's baking brand that combines baking with a craft activity

Season 15 · Ep 5Kids & EducationAired 24 September 2017

BKD, the a children's baking brand that combines baking with a craft activity, landed on the national radar after pitching the dragons in Season 15, and convinced Peter Jones to invest.

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From the show

The Dragons’ Den pitch

£80K
Asked for
35%
Offered equity
£229K
Sought valuation
£80K
Deal amount
35%
Deal equity
£229K
Deal valuation

Adelle Smith faced the dragons in Season 15, Episode 5 in the episode that aired 24 September 2017. BKD, the a children's baking brand that combines baking with a craft activity, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.

They came in asking £80,000 in exchange for 35% equity, putting a £229K valuation on the business.

Peter Jones made the deal at £80,000 for 35% equity. The deal valued the company at £229K.

Across Season 15, 26 of 58 pitches ended in a handshake. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy BKD?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did BKD get a deal on Dragons’ Den?

Yes. BKD closed a deal for £80,000 in exchange for 35% equity, with Peter Jones.

Which dragon invested in BKD?

Peter Jones invested in BKD (£80,000 total as aired).

What season of Dragons’ Den was BKD on?

BKD appeared in Season 15, Episode 5, which aired 24 September 2017.

How much was BKD asking for on Dragons’ Den?

The founders asked for £80,000 for 35% of the company, a £229K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.

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