
Cocoa Ooze
DealLuxury handmade chocolate
Best known from its Dragons’ Den appearance, Cocoa Ooze is a luxury handmade chocolate in Season 14, and walked out with a deal.
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From the show
The Dragons’ Den pitch
- £70K
- Asked for
- 35%
- Offered equity
- £200K
- Sought valuation
- —
- Deal amount
- —
- Deal equity
- —
- Deal valuation
Jamie Hutcheon walked into the Den in Season 14, Episode 8 in the episode that aired 28 December 2016. Cocoa Ooze, the luxury handmade chocolate, pitched in the Food & Drink category, one of 55 food & drink businesses to brave the Den across all 21 seasons.
On the carpet, the number was £70,000 for a 35% stake, which valued the company at £200K.
A deal was struck.
Cocoa Ooze was one of 70 businesses to pitch in Season 14, where 21 deals got done. In the Food & Drink category overall, roughly 93% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Cocoa Ooze?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Cocoa Ooze get a deal on Dragons’ Den?
Yes. Cocoa Ooze closed a deal.
What season of Dragons’ Den was Cocoa Ooze on?
Cocoa Ooze appeared in Season 14, Episode 8, which aired 28 December 2016.
How much was Cocoa Ooze asking for on Dragons’ Den?
The founders asked for £70,000 for 35% of the company, a £200K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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