Haze Cards
DealCustom metal credit and debit cards
Best known from its Dragons’ Den appearance, Haze Cards is a custom metal credit and debit cards in Season 20, and convinced StevenBartlett to invest.
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From the show
The Dragons’ Den pitch
- £35K
- Asked for
- 35%
- Offered equity
- £100K
- Sought valuation
- £35K
- Deal amount
- 35%
- Deal equity
- £100K
- Deal valuation
Myles Dickinson-Brown walked into the Den in Season 20, Episode 5 in the episode that aired 2 February 2023. Haze Cards, the custom metal credit and debit cards, pitched in the Food & Drink category, one of 55 food & drink businesses to brave the Den across all 21 seasons.
On the carpet, the number was £35,000 for a 35% stake, which valued the company at £100K.
StevenBartlett made the deal at £35,000 for 35% equity. The deal valued the company at £100K.
Haze Cards was one of 59 businesses to pitch in Season 20, where 31 deals got done. In the Food & Drink category overall, roughly 93% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Haze Cards?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Haze Cards get a deal on Dragons’ Den?
Yes. Haze Cards closed a deal for £35,000 in exchange for 35% equity, with StevenBartlett.
Which dragon invested in Haze Cards?
StevenBartlett invested in Haze Cards (£35,000 total as aired).
What season of Dragons’ Den was Haze Cards on?
Haze Cards appeared in Season 20, Episode 5, which aired 2 February 2023.
How much was Haze Cards asking for on Dragons’ Den?
The founders asked for £35,000 for 35% of the company, a £100K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
