Mobile Sentry

No Deal

Website tracking children's activity on mobile phones

Season 8 · Ep 10Kids & EducationAired 13 September 2010

Best known from its Dragons’ Den appearance, Mobile Sentry is a website tracking children's activity on mobile phones in Season 8, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£80K
Asked for
Offered equity
Sought valuation
No deal

John and Celina Edwards walked into the Den in Season 8, Episode 10 in the episode that aired 13 September 2010. Mobile Sentry, the website tracking children's activity on mobile phones, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.

The dragons passed, and Mobile Sentry left without a deal. That's not always the end of the story. Some of Dragons’ Den's most successful companies were rejected on air and grew anyway, using the exposure (the "Dragons’ Den effect") to drive sales the dragons missed out on.

Mobile Sentry was one of 81 businesses to pitch in Season 8, where 17 deals got done. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Mobile Sentry?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Mobile Sentry get a deal on Dragons’ Den?

No. Mobile Sentry pitched the dragons but left Season 8 without a deal.

What season of Dragons’ Den was Mobile Sentry on?

Mobile Sentry appeared in Season 8, Episode 10, which aired 13 September 2010.

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