Punkbox
No DealPackaging converted into children's decorations
Punkbox, the packaging converted into children's decorations, landed on the national radar after pitching the dragons in Season 17, where it won fans even without landing a deal.
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From the show
The Dragons’ Den pitch
- £40K
- Asked for
- 15%
- Offered equity
- £267K
- Sought valuation
Martin Grimer and Shaun Jones faced the dragons in Season 17, Episode 14 in the episode that aired 12 April 2020. Punkbox, the packaging converted into children's decorations, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.
They came in asking £40,000 in exchange for 15% equity, putting a £267K valuation on the business.
Punkbox couldn't land an offer the founders would take, and the pitch ended without a deal. History says that's survivable: several of the show's biggest success stories left the Den empty-handed.
Across Season 17, 26 of 69 pitches ended in a handshake. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Punkbox?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Punkbox get a deal on Dragons’ Den?
No. Punkbox pitched the dragons but left Season 17 without a deal.
What season of Dragons’ Den was Punkbox on?
Punkbox appeared in Season 17, Episode 14, which aired 12 April 2020.
How much was Punkbox asking for on Dragons’ Den?
The founders asked for £40,000 for 15% of the company, a £267K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
