Shampooheads
DealChildren's haircare brand
Shampooheads is a children's haircare brand that got its big break on Dragons’ Den in Season 10, and convinced Theo Paphitis and HilaryDevey to invest.
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From the show
The Dragons’ Den pitch
- £75K
- Asked for
- 20%
- Offered equity
- £375K
- Sought valuation
- £75K
- Deal amount
- 20%
- Deal equity
- £375K
- Deal valuation
Founder Geoff and Collette Bell stepped onto the carpet in Season 10, Episode 2 in the episode that aired 16 September 2012. Shampooheads, the children's haircare brand, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.
The ask was £75,000 for 20% of the company, an implied valuation of £375K.
Theo Paphitis and HilaryDevey teamed up at £75,000 for 20% equity. The deal valued the company at £375K.
Season 10 saw 100 pitches, and 21 of them closed a deal on air. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Shampooheads?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Shampooheads get a deal on Dragons’ Den?
Yes. Shampooheads closed a deal for £75,000 in exchange for 20% equity, with Theo Paphitis and HilaryDevey.
Which dragon invested in Shampooheads?
Theo Paphitis and HilaryDevey invested in Shampooheads (£75,000 total as aired).
What season of Dragons’ Den was Shampooheads on?
Shampooheads appeared in Season 10, Episode 2, which aired 16 September 2012.
How much was Shampooheads asking for on Dragons’ Den?
The founders asked for £75,000 for 20% of the company, a £375K valuation.
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