Solar Buddies
DealSuncream applicator for children
Best known from its Dragons’ Den appearance, Solar Buddies is a suncream applicator for children in Season 20, and convinced Peter Jones and Deborah Meaden to invest.
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From the show
The Dragons’ Den pitch
- £80K
- Asked for
- 20%
- Offered equity
- £400K
- Sought valuation
- £80K
- Deal amount
- 20%
- Deal equity
- £400K
- Deal valuation
Kelli Aspland and Laura Water walked into the Den in Season 20, Episode 14 in the episode that aired 6 April 2023. Solar Buddies, the suncream applicator for children, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.
On the carpet, the number was £80,000 for a 20% stake, which valued the company at £400K.
Peter Jones and Deborah Meaden teamed up at £80,000 for 20% equity. The deal valued the company at £400K.
Solar Buddies was one of 59 businesses to pitch in Season 20, where 31 deals got done. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Solar Buddies?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Solar Buddies get a deal on Dragons’ Den?
Yes. Solar Buddies closed a deal for £80,000 in exchange for 20% equity, with Peter Jones and Deborah Meaden.
Which dragon invested in Solar Buddies?
Peter Jones and Deborah Meaden invested in Solar Buddies (£80,000 total as aired).
What season of Dragons’ Den was Solar Buddies on?
Solar Buddies appeared in Season 20, Episode 14, which aired 6 April 2023.
How much was Solar Buddies asking for on Dragons’ Den?
The founders asked for £80,000 for 20% of the company, a £400K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
