Water Buoy

Deal

A device to rescue items that have been lost overboard

Season 5 · Ep 5 OtherAired 19 November 2007

Best known from its Dragons’ Den appearance, Water Buoy is a a device to rescue items that have been lost overboard in Season 5, and walked out with a deal.

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From the show

The Dragons’ Den pitch

£200K
Asked for: 25%
Offered equity: £800K
Sought valuation: —
Deal amount: —
Deal equity: —
Deal valuation

James Halliburton walked into the Den in Season 5, Episode 5 in the episode that aired 19 November 2007. Water Buoy, the a device to rescue items that have been lost overboard, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

On the carpet, the number was £200,000 for a 25% stake, which valued the company at £800K.

A deal was struck.

Water Buoy was one of 79 businesses to pitch in Season 5, where 15 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Water Buoy?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Water Buoy get a deal on Dragons’ Den?

Yes. Water Buoy closed a deal.

What season of Dragons’ Den was Water Buoy on?

Water Buoy appeared in Season 5, Episode 5, which aired 19 November 2007.

How much was Water Buoy asking for on Dragons’ Den?

The founders asked for £200,000 for 25% of the company, a £800K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.