Equisafety Ltd

Deal

High-visibility clothing and gear

Season 12 · Ep 7 Fashion & BeautyAired 25 January 2015

Best known from its Dragons’ Den appearance, Equisafety Ltd is a high-visibility clothing and gear in Season 12, and walked out with a deal.

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From the show

The Dragons’ Den pitch

£100K
Asked for: 30%
Offered equity: £333K
Sought valuation: —
Deal amount: —
Deal equity: —
Deal valuation

Nicky Fletcher walked into the Den in Season 12, Episode 7 in the episode that aired 25 January 2015. Equisafety Ltd, the high-visibility clothing and gear, pitched in the Fashion & Beauty category, one of 67 fashion & beauty businesses to brave the Den across all 21 seasons.

On the carpet, the number was £100,000 for a 30% stake, which valued the company at £333K.

A deal was struck.

Equisafety Ltd was one of 65 businesses to pitch in Season 12, where 20 deals got done. In the Fashion & Beauty category overall, roughly 69% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Equisafety Ltd?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Equisafety Ltd get a deal on Dragons’ Den?

Yes. Equisafety Ltd closed a deal.

What season of Dragons’ Den was Equisafety Ltd on?

Equisafety Ltd appeared in Season 12, Episode 7, which aired 25 January 2015.

How much was Equisafety Ltd asking for on Dragons’ Den?

The founders asked for £100,000 for 30% of the company, a £333K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.