Imperial Candles

Imperial Candles

Deal

Jewelry Bath Bombs and Candles

Season 17 · Ep 8OtherAired 22 December 2019

Imperial Candles, the jewelry bath bombs and candles, landed on the national radar after pitching the dragons in Season 17, and walked out with a deal.

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From the show

The Dragons’ Den pitch

£100K
Asked for
40%
Offered equity
£250K
Sought valuation
Deal amount
Deal equity
Deal valuation

Claudia Negoescu and Alexandru Ianas faced the dragons in Season 17, Episode 8 in the episode that aired 22 December 2019. Imperial Candles, the jewelry bath bombs and candles, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

They came in asking £100,000 in exchange for 40% equity, putting a £250K valuation on the business.

A deal was struck.

Across Season 17, 26 of 69 pitches ended in a handshake. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Imperial Candles?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Imperial Candles get a deal on Dragons’ Den?

Yes. Imperial Candles closed a deal.

What season of Dragons’ Den was Imperial Candles on?

Imperial Candles appeared in Season 17, Episode 8, which aired 22 December 2019.

How much was Imperial Candles asking for on Dragons’ Den?

The founders asked for £100,000 for 40% of the company, a £250K valuation.

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