Innovative Gadgets Ltd

Deal

Stainless steel chain mail covering for roasting meats

Season 9 · Ep 10 Food & DrinkAired 3 October 2011

Best known from its Dragons’ Den appearance, Innovative Gadgets Ltd is a stainless steel chain mail covering for roasting meats in Season 9, and walked out with a deal.

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From the show

The Dragons’ Den pitch

£70K
Asked for: 48%
Offered equity: £146K
Sought valuation: —
Deal amount: —
Deal equity: —
Deal valuation

Helen Waterston walked into the Den in Season 9, Episode 10 in the episode that aired 3 October 2011. Innovative Gadgets Ltd, the stainless steel chain mail covering for roasting meats, pitched in the Food & Drink category, one of 55 food & drink businesses to brave the Den across all 21 seasons.

On the carpet, the number was £70,000 for a 48% stake, which valued the company at £146K.

A deal was struck.

Innovative Gadgets Ltd was one of 80 businesses to pitch in Season 9, where 16 deals got done. In the Food & Drink category overall, roughly 93% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Innovative Gadgets Ltd?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Innovative Gadgets Ltd get a deal on Dragons’ Den?

Yes. Innovative Gadgets Ltd closed a deal.

What season of Dragons’ Den was Innovative Gadgets Ltd on?

Innovative Gadgets Ltd appeared in Season 9, Episode 10, which aired 3 October 2011.

How much was Innovative Gadgets Ltd asking for on Dragons’ Den?

The founders asked for £70,000 for 48% of the company, a £146K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.