Rehook

Deal

Bicycle tool

Season 17 · Ep 4 OtherAired 1 September 2019

Rehook, the bicycle tool, landed on the national radar after pitching the dragons in Season 17, and convinced Deborah Meaden to invest.

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From the show

The Dragons’ Den pitch

£50K
Asked for: 25%
Offered equity: £200K
Sought valuation: £50K
Deal amount: 25%
Deal equity: £200K
Deal valuation

Wayne Taylor faced the dragons in Season 17, Episode 4 in the episode that aired 1 September 2019. Rehook, the bicycle tool, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

They came in asking £50,000 in exchange for 25% equity, putting a £200K valuation on the business.

Deborah Meaden made the deal at £50,000 for 25% equity. The deal valued the company at £200K.

Across Season 17, 26 of 69 pitches ended in a handshake. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

Deborah Meaden£50K

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Frequently asked questions

Where can I buy Rehook?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Rehook get a deal on Dragons’ Den?

Yes. Rehook closed a deal for £50,000 in exchange for 25% equity, with Deborah Meaden.

Which dragon invested in Rehook?

Deborah Meaden invested in Rehook (£50,000 total as aired).

What season of Dragons’ Den was Rehook on?

Rehook appeared in Season 17, Episode 4, which aired 1 September 2019.

How much was Rehook asking for on Dragons’ Den?

The founders asked for £50,000 for 25% of the company, a £200K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.