Steri Spray

Deal

UV Sterilising system for shower heads

Season 5 · Ep 6 Fashion & BeautyAired 26 November 2007

Steri Spray is a uv sterilising system for shower heads that got its big break on Dragons’ Den in Season 5, and convinced Deborah Meaden and Theo Paphitis to invest.

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From the show

The Dragons’ Den pitch

£145K
Asked for: 40%
Offered equity: £363K
Sought valuation: £145K
Deal amount: 40%
Deal equity: £363K
Deal valuation

Founder Ian Helmore stepped onto the carpet in Season 5, Episode 6 in the episode that aired 26 November 2007. Steri Spray, the uv sterilising system for shower heads, pitched in the Fashion & Beauty category, one of 67 fashion & beauty businesses to brave the Den across all 21 seasons.

The ask was £145,000 for 40% of the company, an implied valuation of £363K.

Deborah Meaden and Theo Paphitis teamed up at £145,000 for 40% equity. The deal valued the company at £363K.

Season 5 saw 79 pitches, and 15 of them closed a deal on air. In the Fashion & Beauty category overall, roughly 69% of pitches have landed a dragon across the show's history.

Deborah Meaden£73K Theo Paphitis£73K

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Frequently asked questions

Where can I buy Steri Spray?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Steri Spray get a deal on Dragons’ Den?

Yes. Steri Spray closed a deal for £145,000 in exchange for 40% equity, with Deborah Meaden and Theo Paphitis.

Which dragon invested in Steri Spray?

Deborah Meaden and Theo Paphitis invested in Steri Spray (£145,000 total as aired).

What season of Dragons’ Den was Steri Spray on?

Steri Spray appeared in Season 5, Episode 6, which aired 26 November 2007.

How much was Steri Spray asking for on Dragons’ Den?

The founders asked for £145,000 for 40% of the company, a £363K valuation.

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