The Dog G 8
DealRetractable and portable safety gates
Best known from its Dragons’ Den appearance, The Dog G 8 is a retractable and portable safety gates in Season 20, and convinced Deborah Meaden to invest.
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From the show
The Dragons’ Den pitch
- £50K
- Asked for
- 20%
- Offered equity
- £250K
- Sought valuation
- £50K
- Deal amount
- 20%
- Deal equity
- £250K
- Deal valuation
Peter and Chris Maxted walked into the Den in Season 20, Episode 6 in the episode that aired 9 February 2023. The Dog G 8, the retractable and portable safety gates, pitched in the Pet Products category, one of 16 pet products businesses to brave the Den across all 21 seasons.
On the carpet, the number was £50,000 for a 20% stake, which valued the company at £250K.
Deborah Meaden made the deal at £50,000 for 20% equity. The deal valued the company at £250K.
The Dog G 8 was one of 59 businesses to pitch in Season 20, where 31 deals got done. In the Pet Products category overall, roughly 94% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy The Dog G 8?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did The Dog G 8 get a deal on Dragons’ Den?
Yes. The Dog G 8 closed a deal for £50,000 in exchange for 20% equity, with Deborah Meaden.
Which dragon invested in The Dog G 8?
Deborah Meaden invested in The Dog G 8 (£50,000 total as aired).
What season of Dragons’ Den was The Dog G 8 on?
The Dog G 8 appeared in Season 20, Episode 6, which aired 9 February 2023.
How much was The Dog G 8 asking for on Dragons’ Den?
The founders asked for £50,000 for 20% of the company, a £250K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
