youdoodoll

youdoodoll

Deal

Personalisable doll

Best known from its Dragons’ Den appearance, youdoodoll is a personalisable doll in Season 5, and convinced Deborah Meaden to invest.

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From the show

The Dragons’ Den pitch

£35K
Asked for
45%
Offered equity
£78K
Sought valuation
£35K
Deal amount
45%
Deal equity
£78K
Deal valuation

Sarah Lu walked into the Den in Season 5, Episode 2 in the episode that aired 22 October 2007. youdoodoll, the personalisable doll, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.

On the carpet, the number was £35,000 for a 45% stake, which valued the company at £78K.

Deborah Meaden made the deal at £35,000 for 45% equity. The deal valued the company at £78K.

youdoodoll was one of 79 businesses to pitch in Season 5, where 15 deals got done. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy youdoodoll?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did youdoodoll get a deal on Dragons’ Den?

Yes. youdoodoll closed a deal for £35,000 in exchange for 45% equity, with Deborah Meaden.

Which dragon invested in youdoodoll?

Deborah Meaden invested in youdoodoll (£35,000 total as aired).

What season of Dragons’ Den was youdoodoll on?

youdoodoll appeared in Season 5, Episode 2, which aired 22 October 2007.

How much was youdoodoll asking for on Dragons’ Den?

The founders asked for £35,000 for 45% of the company, a £78K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.

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