Acai Juice

No Deal

Brazilian fruit-based soft drink

Season 3 · Ep 5OtherAired 31 August 2006

Best known from its Dragons’ Den appearance, Acai Juice is a brazilian fruit-based soft drink in Season 3, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£150K
Asked for
Offered equity
Sought valuation
No deal

Shelley Green, Lydia and Annabelle Kerley walked into the Den in Season 3, Episode 5 in the episode that aired 31 August 2006. Acai Juice, the brazilian fruit-based soft drink, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

The dragons passed, and Acai Juice left without a deal. That's not always the end of the story. Some of Dragons’ Den's most successful companies were rejected on air and grew anyway, using the exposure (the "Dragons’ Den effect") to drive sales the dragons missed out on.

Acai Juice was one of 73 businesses to pitch in Season 3, where 8 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Acai Juice?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Acai Juice get a deal on Dragons’ Den?

No. Acai Juice pitched the dragons but left Season 3 without a deal.

What season of Dragons’ Den was Acai Juice on?

Acai Juice appeared in Season 3, Episode 5, which aired 31 August 2006.

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