Inter Flush

No Deal

Device saving water usage on toilets

Season 2 · Ep 2 OtherAired 22 November 2005

Inter Flush is a device saving water usage on toilets that got its big break on Dragons’ Den in Season 2, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£50K
Asked for: 5%
Offered equity: £1M
Sought valuation

Founder David Wilkes stepped onto the carpet in Season 2, Episode 2 in the episode that aired 22 November 2005. Inter Flush, the device saving water usage on toilets, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

The ask was £50,000 for 5% of the company, an implied valuation of £1M.

No deal. Every dragon declined, and Inter Flush walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.

Season 2 saw 67 pitches, and 5 of them closed a deal on air. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Inter Flush?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Inter Flush get a deal on Dragons’ Den?

No. Inter Flush pitched the dragons but left Season 2 without a deal.

What season of Dragons’ Den was Inter Flush on?

Inter Flush appeared in Season 2, Episode 2, which aired 22 November 2005.

How much was Inter Flush asking for on Dragons’ Den?

The founders asked for £50,000 for 5% of the company, a £1M valuation.

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