Pro Gains

No Deal

Nutrition meals for bodybuilders and athletes

Season 14 · Ep 2 OtherAired 31 July 2016

Best known from its Dragons’ Den appearance, Pro Gains is a nutrition meals for bodybuilders and athletes in Season 14, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£125K
Asked for: 5%
Offered equity: £2.5M
Sought valuation

Marco Hajikypri walked into the Den in Season 14, Episode 2 in the episode that aired 31 July 2016. Pro Gains, the nutrition meals for bodybuilders and athletes, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

On the carpet, the number was £125,000 for a 5% stake, which valued the company at £2.5M.

The dragons passed, and Pro Gains left without a deal. That's not always the end of the story. Some of Dragons’ Den's most successful companies were rejected on air and grew anyway, using the exposure (the "Dragons’ Den effect") to drive sales the dragons missed out on.

Pro Gains was one of 70 businesses to pitch in Season 14, where 21 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Pro Gains?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Pro Gains get a deal on Dragons’ Den?

No. Pro Gains pitched the dragons but left Season 14 without a deal.

What season of Dragons’ Den was Pro Gains on?

Pro Gains appeared in Season 14, Episode 2, which aired 31 July 2016.

How much was Pro Gains asking for on Dragons’ Den?

The founders asked for £125,000 for 5% of the company, a £2.5M valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.