Square Mile
DealWireless broadband supplier to UK marinas
Square Mile is a wireless broadband supplier to uk marinas that got its big break on Dragons’ Den in Season 2, and convinced Peter Jones and Theo Paphitis to invest.
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From the show
The Dragons’ Den pitch
- £150K
- Asked for
- 40%
- Offered equity
- £375K
- Sought valuation
- £150K
- Deal amount
- 40%
- Deal equity
- £375K
- Deal valuation
Founder Dominic Killinger stepped onto the carpet in Season 2, Episode 1 in the episode that aired 15 November 2005. Square Mile, the wireless broadband supplier to uk marinas, pitched in the Home & Lifestyle category, one of 32 home & lifestyle businesses to brave the Den across all 21 seasons.
The ask was £150,000 for 40% of the company, an implied valuation of £375K.
Peter Jones and Theo Paphitis teamed up at £150,000 for 40% equity. The deal valued the company at £375K.
Season 2 saw 67 pitches, and 5 of them closed a deal on air. In the Home & Lifestyle category overall, roughly 94% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Square Mile?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Square Mile get a deal on Dragons’ Den?
Yes. Square Mile closed a deal for £150,000 in exchange for 40% equity, with Peter Jones and Theo Paphitis.
Which dragon invested in Square Mile?
Peter Jones and Theo Paphitis invested in Square Mile (£150,000 total as aired).
What season of Dragons’ Den was Square Mile on?
Square Mile appeared in Season 2, Episode 1, which aired 15 November 2005.
How much was Square Mile asking for on Dragons’ Den?
The founders asked for £150,000 for 40% of the company, a £375K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
