Visorcat

No Deal

Wash and wipe for motorcycle helmets

Season 12 · Ep 5 OtherAired 17 August 2014

Visorcat is a wash and wipe for motorcycle helmets that got its big break on Dragons’ Den in Season 12, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£80K
Asked for: 10%
Offered equity: £800K
Sought valuation

Founder Alan and Jill Boulton stepped onto the carpet in Season 12, Episode 5 in the episode that aired 17 August 2014. Visorcat, the wash and wipe for motorcycle helmets, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

The ask was £80,000 for 10% of the company, an implied valuation of £800K.

No deal. Every dragon declined, and Visorcat walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.

Season 12 saw 65 pitches, and 20 of them closed a deal on air. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Visorcat?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Visorcat get a deal on Dragons’ Den?

No. Visorcat pitched the dragons but left Season 12 without a deal.

What season of Dragons’ Den was Visorcat on?

Visorcat appeared in Season 12, Episode 5, which aired 17 August 2014.

How much was Visorcat asking for on Dragons’ Den?

The founders asked for £80,000 for 10% of the company, a £800K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.