Zaini Hats

Zaini Hats

No Deal

Beanie hats

Season 12 · Ep 12OtherAired 15 March 2015

Best known from its Dragons’ Den appearance, Zaini Hats is a beanie hats in Season 12, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£50K
Asked for
20%
Offered equity
£250K
Sought valuation
No deal

Miranda Harper walked into the Den in Season 12, Episode 12 in the episode that aired 15 March 2015. Zaini Hats, the beanie hats, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

On the carpet, the number was £50,000 for a 20% stake, which valued the company at £250K.

The dragons passed, and Zaini Hats left without a deal. That's not always the end of the story. Some of Dragons’ Den's most successful companies were rejected on air and grew anyway, using the exposure (the "Dragons’ Den effect") to drive sales the dragons missed out on.

Zaini Hats was one of 65 businesses to pitch in Season 12, where 20 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Zaini Hats?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Zaini Hats get a deal on Dragons’ Den?

No. Zaini Hats pitched the dragons but left Season 12 without a deal.

What season of Dragons’ Den was Zaini Hats on?

Zaini Hats appeared in Season 12, Episode 12, which aired 15 March 2015.

How much was Zaini Hats asking for on Dragons’ Den?

The founders asked for £50,000 for 20% of the company, a £250K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.

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